蘋果跟 Google 在手機廣告這塊的競爭,可以說是日趨白熱化,在 WWDC 過後,蘋果也正式針對 iOS 開發者的相關規定做出修正,特別是在廣告這一塊有些相當『有趣』新規定,這新的遊戲規則下,似乎也暗示了 Google / AdmobAdobe / Greystripe 將來被打槍的可能。(FTC 表示:...

新的條文中,雖然沒有明白點出 Google、Adobe 與狗禁止進入 的大名,但是在內容上,則有以下這些敘述,一如界定所謂『獨立』的廣告提供者,才能蒐集並且追蹤相關的資料,而任何『廣告服務提供者其所屬、附屬的手機裝置開發者、發布者,以及行動裝置作業系統(Google:『...』)、開發環境(Adobe:『...』)等,要是與蘋果無關,那就不能符合獨立廣告提供者的條件』;簡單來說,就是 Google 與 Adobe 禁止入內的意思。

詳細的條文內容,小編貼在跳轉後,因為硬翻起來怕有點拗口,各位看看原文應該不難了解其中的『文章』。
3.3.9 You and Your Applications may not collect, use, or disclose to any third party, user or device data without prior user consent, and then only under the following conditions:

- The collection, use or disclosure is necessary in order to provide a service or function that is directly relevant to the use of the Application. For example, without Apple's prior written consent, You may not use third party analytics software in Your Application to collect and send device data to a third party for aggregation, processing, or analysis.

- The collection, use or disclosure is for the purpose of serving advertising to Your Application; is provided to an independent advertising service provider whose primary business is serving mobile ads (for example, an advertising service provider owned by or affiliated with a developer or distributor of mobile devices, mobile operating systems or development environments other than Apple would not qualify as independent); and the disclosure is limited to UDID, user location data, and other data specifically designated by Apple as available for advertising purposes.